Retro Active: Why A U.K.-based Games Console Venture Is Putting Its Faith In A Digital Assistant

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Retro handheld games consoles are widely available on Amazon, with prices ranging from 20-30 to many hundreds of pounds. So how can a relatively new business differentiate itself and charge a premium price? U.K.-based. Go Games is putting its faith in a Siri/Alexa-style AI assistant.
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