Shaquille O'Neal Used an Unconventional Strategy to Start His Chicken Restaurant — Here's Why It Worked

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The NBA Hall of Famer leveraged his 35 million Instagram followers to build buzz around Big Chicken before it even launched.


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Vitamin D May Help Slow Aging, Study Finds

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A clinical trial suggests vitamin D may slow cellular aging by preserving telomeres. Researchers urge caution on dosing and emphasize lifestyle as the most reliable path to healthy aging. Vitamin D supplements may help safeguard the protective caps on our chromosomes that influence the pace of aging, raising hopes that the “sunshine vitamin” could support [...] http://dlvr.it/TN3pFw
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Apple faces class action lawsuit over Powerbeats Pro charging issues

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Apple is facing another lawsuit over Powerbeats battery trouble. New York resident Alejandro Vivar has filed a potential class action lawsuit over allegations Powerbeats Pro design defects prevents the wireless earbuds from charging properly. As it's reportedly too easy to lose contact between the buds and their charging case, one of the earpieces either won't charge "consistently" or quickly drain its charge. Apple committed fraud by misrepresenting battery life and failing to address issues it supposedly knew about, the plaintiff said. Vivar's attorneys suggest a combination of the case design and an insufficiently sturdy ear "gasket" (the piece that goes into your ear) may be responsible. Customers have had to resort to inserting a "wedge" to keep the charging pins in contact, according to the lawsuit. The lawyers also reject Apple's claims the Powerbeats Pro are sweat- and water-resistant, arguing that sweat corrodes the charging conta...
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This SAD lamp makes the winter almost bearable

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Gather ‘round and let me tell you a story about the dark sky that makes mid-afternoon feel like midnight, and the light source that makes it at all bearable. Once a year, winter appears with a quick chill of the ears and sudden craving for a vat of hot chocolate. It brings all things beautiful: holiday lights, white blankets of snow in the park and thoughtful gifts. But it also invites in the cold and heaping amounts of darkness. I came of age in upstate New York, where sunlight is gone by half past four in the afternoon the entirety of December and January. That’s to say this isn’t a new phenomenon for me, but that hasn’t made it any less painful. In fact, it has caused a feeling of dread that starts popping up come late September. But when I moved to Scotland, 4:30PM became nearly 3PM and the sun didn’t fully rise until well after I’d woken up. Even in London where I’m now based, it’s easily dark by 4PM on the shortest days. Like most people, the darkness leaves me exhausted while...
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‘The Wrath of Khan’ is getting an official Star Trek podcast prequel

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Paramount has announced a new scripted Star Trek podcast detailing the exploits of arch-villain Khan Noonien Singh. Star Trek: Khan - Ceti Alpha V will cover the period of time after Khan and his cohort of genetically-engineered villains were exiled during the classic episode Space Seed and before Star Trek II: The Wrath of Khan. More importantly, the long-mooted miniseries will be written and directed by Trek auteur Nicholas Meyer. To Trek fans, there are few creative figures who deserve more swooning adoration than Meyer. The writer-director made The Wrath of Khan, the movie that ostensibly saved the series from obscurity. He would go on to co-write The Voyage Home and helm The Undiscovered Country — three of the best Star Trek movies ever made. In fact, one esteemed Trek scholar even said that to make great Star Trek you need to do two things: Hire Nicholas Meyer, then cut his budget in half. Alex Kurtzman gave praise to Meyer, saying that “Nick made the definitive Trek movie when...
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